Artificial intelligence applications that increase the conversion of your web...
Improving web pages so that they convert more and offer the user what they are really looking for is the goal of most clients. And without a doubt, in recent times artificial intelligence applications for web pages contribute greatly to these objectives.And AI is much more present than we think in web development. For example, Amazon uses AI to offer only relevant products to the user, Netflix uses it to suggest movies and series, or numerous companies such as Ikea or Zara already have a chatbot among their customer support services. But the possibilities of AI are multiple and there are also very beneficial solutions for small and medium-sized businesses . That is why at Proun we always consider these new technologies in the development of our projects.
5 applications of artificial intelligence to improve your website
Next, we explain which are the 5 applications with artificial intelligence that improve the conversion of a web page.
Chatbots, artificial intelligence to improve your customers' experience
A chatbot is an automated chat that responds to Mexico Mobile Number List customers based on their questions. Therefore, these responses, apart from being automated, are personalized . The chatbot comes to develop the functions that a customer service would fulfill.
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In addition, it can provide very valuable information, because you will know what questions are on your audience's minds. All this is possible because artificial intelligence has reached such a high point of development that it allows it to interpret human language .
Data Science, AI at the service of data analysis and reporting
One of the most important actions within any digital marketing strategy is the collection of data and its subsequent analysis for the preparation of reports. Artificial intelligence can collect countless data and variants , and analyze them based on the parameters that are most interesting.
In addition, it is capable of doing so in a more exhaustive way than if it were an analysis done by a human. Number of clicks, time spent on the website, comments and other variants can be analyzed by artificial intelligence software .
Data Science, AI at the service of data analysis and reporting
Personalized recommendations for your clients
The statistics collected by artificial intelligence for web pages are not only used to prepare reports. It is possible to interpret this data to know what is going through your client's head. That is why it is essential to carry out web design applying artificial intelligence, since AI has a strong impact on UX . Thus, we will obtain a better user experience by providing you with what you are looking for.
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